Our sectors

Retail and consumer

Creating experiences customers can’t do without to shape brand and product purchase.

  1. Engaging consumers

No sectors are as well understood or closely monitored by the public as retail and other consumer-facing industries. This is why crafting engaging campaigns that get consumers from all walks of life talking and acting is crucial. But with tastes and interests changing with the speed of a TikTok trend, staying ahead of the curve essential.

  1. Anticipating trends

Our team of specialists are tapped into the news agenda and emerging cultural trends to understand what drives coverage. We deploy adaptable and holistic communication strategies to reach target audiences across relevant media platforms to affect brand and product purchase.

  1. Exciting and igniting audiences

We apply our expertise to connect brands with their target audiences through powerful experiences and intelligent campaigns that customers can’t do without, driving product consideration and purchase.

  1. From FTSE 100s to startups

We have worked with startups and SMEs through to FTSE 100 retail and consumer brands. Whether working with a global name or helping a brand launch with a bang, we apply the same expertise and commitment to results.

Case study

Sharp Minds worked hard to build relationships on our behalf with journalists in target publications, with the net result that we now appear in almost every issue of one publication and have managed to get coverage in another that had previously blanked us. They think far beyond the brief, providing adaptable support and blue-sky thinking, creating the partnerships necessary for game-changing initiatives.

James McComas, General Manager, Hotel du Vin, Tunbridge Wells

View case study

More case studies

Our services

Strategic consultancy

Public relations

Brand and creative

Content marketing