Our services

Reputation management

We have been helping to protect and strengthen brands for more than a decade across multiple sectors. Whether you need to reposition your company, build its profile as a market leader, or attract or retain talent, we have the holistic expertise to strengthen your brand’s reputation with your target channels, influencers and audiences.

Protecting and strengthening your brand

Powerful campaigns

We create game-changing campaigns that make a lasting difference for you and the organisations you lead. Our multi-stakeholder campaigns build confidence, enhance positioning and elicit action among key stakeholder groups.

Maintaining reputation

Building and maintaining reputation requires management of immediate and critical issues while staying focused on broader business strategy. We will map out a route to success and work with you to define and deliver your strategies, identifying and promoting your corporate narrative and elevating your brand – even when threatened by internal or external challenges.

Experience

We have helped organisations of all sized across diverse sectors build and maintain their reputations – from challengers to incumbents, innovators to establishment, private and public.

Considerations

When positioning brands, we always consider the needs of regulators, shareholders, employees, customers and peer organisations, while providing an authentic and credible narrative that gives stakeholders a reason to believe.

Creating distinction to elevate a brand

Standout messaging deployed tactically across marketing and PR channels has helped elevate Amanda Redman Financial Planning above the competition, creating high brand currency to attract more, higher-value clients.

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We have found a true partnership with Sharp Minds, who have brought us opportunities that have directly impacted our business. From national newspaper articles to social media and blog content that reaches our target audiences, their work is successfully leading to prospective client enquiries. Sharp Minds always go the extra mile and take the time to talk through the big-picture strategy with us as we continue to grow.

Amanda Redman, Founder, Amanda Redman Financial Planning

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